Dior Cruise 2025 in Scotland: Maria Grazia Chiuri’s Dark Academia Moment
For Cruise 2025, Dior set its sights on the misty highlands of Scotland, unveiling a collection that channeled gothic romance and dark academia sensibilities with Maria Grazia Chiuri’s signature feminist edge.
Models strode through ancient castle halls in tailored tartan coats, pleated kilts layered over lace-trimmed slips, and wool capes embroidered with delicate botanical motifs. The mood was both scholarly and ethereal — a nod to Scotland’s literary history and rugged landscapes.
Instagram quickly fell under the collection’s spell:
“Dior’s take on dark academia is textbook perfection.” — @stylelecturer
Backstage, Chiuri’s team shared glimpses of hand-finished details and moody inspiration boards:
Equal parts romantic and intellectual, the collection proved Chiuri’s strength lies in crafting clothing that tells a story while staying firmly rooted in the house’s legacy of refined tailoring.
